political advertising

Campaign Advertising
6:23 pm
Fri October 31, 2014

Big Money Still Flows Into TV Ads Despite Shifting Media Landscape

The vast majority of election spending in Oregon goes to television advertising.
Credit Tracy O / Flickr

This has been a record setting year in Oregon when it comes to election spending.

A measure that would require food manufacturers and retailers to label genetically engineered foods has eclipsed the previous mark for an Oregon initiative. And it's not the only big bucks ballot measure this year. So where is all that money going?

The vast majority goes to television advertising. 

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Oregon Legislative Races
8:12 am
Mon October 6, 2014

Parties Jockey To Win Control Of Oregon Legislature

Sara Gelser (center) is surrounded by campaign workers and volunteers at her Corvallis field office.
Credit Chris Lehman / Northwest News Network

State lawmakers often work in relative obscurity compared to their Beltway counterparts. But the men and women in Boise, Olympia and Salem frequently vote on bills that have an immediate and direct impact on the lives of everyday people. That's one reason why political parties in the Northwest are working hard this fall to win as many state house seats as possible.

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Washington Politics
6:48 am
Tue August 5, 2014

California Billionaire Tom Steyer Plans To Help Washington Democrats

Tom Steyer is an American hedge fund manager, philanthropist, and environmentalist. He is founder and former Co-Senior Managing Partner of Farallon Capital Management, LLC and the co-founder of the OneCalifornia Bank, an Oakland-based community development bank.
Credit Tom Seyer / Wikicommons

California billionaire and climate activist Tom Steyer plans to try to help Democrats win back the Washington state Senate. Olympia Correspondent Austin Jenkins received that confirmation yesterday.  

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WA Election Spending
9:13 am
Wed November 7, 2012

WA Election Breaks Campaign Spending Records

Photo of stacks of US $100 dollar bills.
Credit Photo Credit: Wikimedia Commons

Some of the results may not be known for weeks, but the most expensive election ever in Washington state wrapped up last night.

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Washington Gay Marriage
6:37 am
Thu November 1, 2012

Checking the Facts in Gay Marriage Ads About Schools

The latest TV ad from same-sex marriage opponents in Washington focuses on school children. It warns “schools could teach that boys could marry boys”. This ad mirrors those that ran in other states when gay marriage came up for a vote. And campaign strategists on both sides agree, it’s been a game changer. KUOW’s Liz Jones takes a closer at the ad’s claims and the track record of this particular strategy.

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Referendum 74 Debate
6:31 am
Mon October 15, 2012

Checking The Facts Behind The Ads On Both Sides Of Wash. Same-Sex Marriage

Photo of two men holding hands.
Photo Credit: Wikimedia Commons

Ballots go out in Washington and Oregon at the end of this week. Last minute money is pouring into the ballot fight over same-sex marriage in Washington. Those dollars are buying television ads on both sides of the issue. So what claims are the campaigns making?

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