By editor
Originally published on Fri May 4, 2012 6:57 am
Transcript
DAVID GREENE, HOST:
It's MORNING EDITION from NPR News. Good morning. I'm David Greene.
Video game fans hear this often. EA Sports, it's in the game. Well, now America's largest game publisher is trying to stay in the game. EA, Electronic Arts, built a gaming empire with a strategy straight out of Hollywood - big names and big budgets. But the market is changing. For one thing, more players now prefer games you can play online. And so the Silicon Valley company has been forced to change as well. KQED's Aarti Shahani reports.
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